المكتبة

One-Off

Independent Retail Design

نبذة عن الكتاب

The urge to create an individualized shopping experience is a major trend around the world, such that a new generation of independent shops has grown up. These are mostly small, and are setting up against the odds, so that they have to make a special effort with their exteriors, interiors, and branding to lure in customers. Some are a triumph of ingenuity on a lowbudget, while others are as glamorous as their big-name counterparts. Some interiors and graphics are created by professional designers, others by the owners themselves. In fact, this trend is now so widespread that the corporate retailers who sparked the reaction in the first place are getting in on the act, commissioning one-off outlets and short-term guerrilla stores to appeal to a more savvy, funky young clientele. One-Off is the first book to address this important retail trend. It covers food, home and lifestyle, fashion and accessories, random gems, and pretenders and guerrilla stores.

رقم الISBN 9781856695190
تصنيفات تاريخ و عمارة مصر
رقم الطلب مكتبة الكونجرس HF 5429 D65 2008
الوصف 192 pages:illustrations (chiefly color);26 cm.
سنة الإصدار 2008
مراجع ببليوغرافية؟ نعم
اسم الناشر Laurence King
سنة النشر 2008
مكان النشر London2008
اللغة English
هل هو سلسلة؟ لا

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